Professional hub
Summaries of product strategy, GTM, and design work — full write-ups on Notion or linked sources.
Developed an omnichannel strategy for Pine Labs, designing a unified platform to solve operational chaos for Indian merchants by seamlessly integrating online and offline commerce.
A case study written for Virtual Internship’s interview case study assessment round for increasing the number of job postings on their platform
A case study to minimize ride cancellations and enhancing rider experience on Uber written as a part of Unstop interview process in the case study round
We drove a 35x surge in leads, achieving ~6.3x ROI and cutting the CPL to ~$82.50, well below the $200 marketing average.
A case study on the GTM strategy for Interview Kickstart’s Resume Review Tool, asked for Interview Kickstart’s Case Study Assessment Round
Designing and launching a proprietary AI-powered resume analyzer that leveraged unique data to create a high-volume, high-ROI lead generation channel.
Driving adoption and revenue for Unstop's T&P Automation Software by rapidly building a B2B2C platform that solved college pain points and enabled college-paid student subscriptions
A product manager's approach to improving WhatsApp — status privacy lists, message reactions, video sharing, group admin controls, and features WhatsApp may never build.
A case study written for the assessment round that was part of the APM interview process at JobsForHer
Designing a tenant–landlord relationship app for the PropTech space — from pain points and wireframes through GTM, monetization, and AARRR metrics.
An analysis of Threads App released by Meta at launch and what could have they done to retain more users
On 3 Idiots, JEE, and why Indian engineering sends the wrong people to the wrong places — aptitude beats exam scores.